StrategyProcess / methodProduct life cycleHow can product life cycle support strategic choice or positioning?Develop a long term product and portfolio strategy.IntermediateStrategicFigures
InnovationProcess / methodHype cycleHow can hype cycle support strategic choice or positioning?Use a Hype Cycle to structure discussion about an emerging technology’s evidence, maturity, uncertainty and possible timing. It can inform the scale and type of learning investment, but it cannot by itself predict returns or determine when to buy.AccessibleStrategicFigures
InnovationProcess / methodProduct development lifecycleWhat sequence of strategy, definition, design, build, validation, and launch should a team follow?AccessibleStrategic
OperationsProcess / methodCreative asset approval workflowHow should creative work move from brief through production, checks, approval, release, and archive?IntermediateOperational
MarketingProcess / methodProduct naming processHow should a team prepare, diverge, validate, approve, and socialize a name?AccessibleOperational
Organisational behaviourProcess / methodLoci methodHow can loci method improve people, teams, or organisational effectiveness?Use it for an ordered list, presentation structure, procedural sequence or other material that benefits from deliberate recall. Do not use memory alone where safety, legal or technical work requires an authoritative checklist.AccessibleStrategic