keymodels
Program Communications Management Plan
How can program communications management plan support strategic choice or positioning?
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Start with a clear working structure.
Use this plan to determine which stakeholders need which programme information, at what level of detail, when, through which method and from which accountable sender. It operationalises the communications strategy and stakeholder engagement plan across cultural, organisational and expertise boundaries.
Define the record identity, accountability, dates, and version before completing the substantive work.
State the outcome this artifact must enable, who benefits, and the decision or action it should improve.
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